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Music Downloads Could Be No More By 2020

Music Downloads Could Be No More By 2020

Nielsen,an American global information and measurement company,has reported that download sales in the US have fallen by 42% and with the rate they're falling,could be a thing of the past by 2020.Nielsen's figures are for single track downloads and confirm that purchase of songs have fallen 24% in the first half of 2016.

Music Business worldwide says:"If single track sales continue to fall at this rate,purchases from download stores such as i-Tunes will be non-existent by 2020.Since i-Tunes is one of the biggest download sites,the fall in revenue is likely to have a big effect on Apple's i-Tunes business.No wonder that it's sniffing around Tidal with a view to expanding it's Apple Music streaming service.

The findings are yet more evidence to show that music streaming is growing at a rapid rate,up 97% in the US year on year.Nielsen says the number of audio streams in the US in the first half of 2016 was 413,000 streams a minute.Digital albums aren't safe either.Sales of those fell 18% in the last year.If digital album sales continue to fall at 18% a year,they would be in the single figures by 2020,and vanish by 2021.

16th Aug 2016

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